Elon Musk probably won't send you into space anytime soon, but if you want to see what it would like to be up close and personal with Starman and his Tesla, there's always Snapchat.
SEE ALSO:SpaceX just launched the Falcon Heavy, its most powerful rocket, and landed 2 boostersA new Snapchat lens appears as a portal to space. Users can enter, see Starman, and walk right back out. Here's a video of a user testing it in New York's Grand Central Terminal:
Tweet may have been deleted
That lens is just one of the latest products out of SVRF, a tech startup vying to be the best search engine for immersive content like augmented reality (AR) and virtual reality (VR). The website also has an in-house studio that's making creative experiences like the Starman lens for Snapchat.
The popularity comes as millions of Snapchat users are grappling with the app's redesign. A tweet alleging it only take 50,000 retweets to get the old Snapchat back is now the eighth most retweeted tweet of all time. YouTube star Marques Brownlee, also known as MKBHD, spoke out against the company and said he's prioritizing Instagram Stories.
But AR experiences like Starman are exciting some Snapchat users and even former ones.
"As someone who isn't on Snapchat, I opened up Snapchat for the first time in two years because these portals are so damn cool," Cesar Kuriyama, founder of 1 Second Everyday, told Mashable.
But seriously, the update is really getting some people mad.
For SVRF CEO and founder Sophia Dominguez, the viral lenses are among her effort to move the world beyond experiences isolated on their phone. She became interested in the topic while reading Feed, a young adult dystopian novel by M.T. Anderson, when she was 13.
"Everything is AR and VR. People have chips in the brains and it's all advertising driven. When I read it, I freaked out. That's why I don't have Facebook because Facebook is that future, but I love the imagination. I knew I wanted to work on whatever is the past the phone," Dominguez said.
Back in 2013, Google Glass was viewed as one way to take us beyond the phone. Dominguez decided to apply for a pair as part of the Explorer program and then traveled the world, including Madrid, Barcelona, Paris, London, Berlin, Dubai, Goa, and Mumbai, with them.
Now, at 25, she's building SVRF, with a team of five out of an office in New York City. She's raised $725,000 from angel investors, including Giphy founder Alex Chung, First Round's Product Co-op, and Techstars.
Since Snapchat released Lens Studio, the SVRF team has been building experiences like Starman as well as a play on Pickle Rick from Ricky and Morty. Pickle Rickdancing in a mansion has more than 1 million views on Snapchat, and counting:
Tweet may have been deleted
Those experiences are exclusive to Snapchat, and yet, they aren't easy to find there. Instead, her team and the fan community has been promoting them across Reddit, Twitter, and their own social channels. The subreddit r/SnapLenses has nearly 120,000 subscribers.
"An early version of SVRF was StumbleUpon of VR. After testing we realized people would want to search for their next experience, like now I want to see a snowman or now I want to be in Rome," Dominguez said.
Snapchat is far from the only destination for AR content. The SVRF team has used Facebook's Camera Studio as well. However, that's been better for face lenses rather than for portals, Dominguez said. She also is planning to build own AR app and API for VR-enabled devices.
Already, Dominguez has been quite happy with the response to SVRF's AR.
"We're hearing people being like, 'Wow this is unreal. How did you do this?' But somebody did say, 'Hopefully no one is doing this on the street cause you might get run over,'" she said.
Yeah ... stay safe. No portal in the streets!
TopicsSnapchatSocial MediaTeslaElon Musk
(责任编辑：知識)
Here's George Takei chilling in zero gravity for the 'Star Trek' anniversary
Sleeping intern gets Photoshopped into a meme by coworkers
Picasso the rescue dog is stealing hearts all over the internet (and so is his bro)
Amazon, Apple, Microsoft and Twitter join bathroom fight with trans teen
Michael Phelps says goodbye to the pool with Olympic goldOlympian celebrates by ordering an intimidating amount of McDonald's
It's no secret that Olympians have to eat clean for years to ensure they're at peak physical conditi
...[详细]The latest from the journalist investigating the crime in Sweden
It's been a week since independent journalist Tim Pool took up InfoWars editor-at-large and alt-righ
...[详细]Weapons and ammo in 'Horizon: Zero Dawn' are confusing, so here's a guide
So you want some tips for hunting robot dinosaurs, huh?There's a great science fiction story buried
...[详细]Scientists are firing lasers at dinosaur fossils, and the result is awesome
Scientists are one step closer to figuring out what dinosaurs actually looked like—and they're
...[详细]Donald Trump's tangled web of Russian influence
Donald Trump has had ties to Russia for decades, but they've thickened as his campaign for the White
...[详细]You guys, giraffe births are horrifying. Look away.
Picture this: a pair of sharp hooves and a giant head covered in slimy goop force themselves, almost
...[详细]Fun dad allows family dog to get a very unfortunate haircut
The idea behind taking your dog to a groomer's is that the dog will look better afterwards. Sometime
...[详细]Ed Sheeran would like to do a digital duet with you
It's time to channel your inner Taylor Swift for an Ed Sheeran duet. Just ahead of the release of Di
...[详细]Sound the alarms: Simone Biles finally met Zac Efron
Is there anything Simone Biles can't do?The unstoppable gymnast just won her fifth medal of the Rio
...[详细]Smash Mouth became the voice of the resistance then threw it all away
In the '60s, they had Bob Dylan. In 2017, for one beautiful moment, Smash Mouth became our voice of
...[详细]Satisfy your Olympics withdrawals with Nike's latest app
It's no dislike button, but we might get dislike reactions on Facebook Messenger
