文章來源:北青體育

20日下午 ,国安北京國安俱樂部官方宣布 ,新队根據此前“俱樂部標識升級球迷投票”活動的徽获或再結果,方案2(上圖)得票數量最多,近半级俱它就此將會成為俱樂部的数球新標識 。根據相關安排,次升新標識將於2022賽季 ,乐部也就是标识下賽季正式開始使用,此外俱樂部在聲明中還明確表示 ,国安俱樂部在本次投票過程中還收到了很多來自球迷們的新队寶貴意見,這些內容在未來再次升級俱樂部標識時,徽获或再將作為重要的近半级俱考量標準和設計依據 。
2020年底,数球中國足協要求實施各職業俱樂部名稱去企業化的次升政策,俱樂部最終保留了“北京國安”這一使用了近30年的乐部名稱 。在完成股權變更工作後,俱樂部也開始了標識更新的相關工作。上周二 ,北京國安足球俱樂部發起了“俱樂部標識升級球迷投票”活動 。備選的3個方案都秉承“守正創新”的原則,新的標識設計以最大限度保留原有經典元素為前提 ,不做顛覆性的變化。新標識的主顏色在沿襲黃-綠色搭配的前提下 ,也參考了京城古建築中的相應色彩 ,使其符合美學標準的同時更具有北京特色。
候選標識

截至10月15日23點59分活動結束 ,共有152,757張有效投票。其中方案2得票數量最多 ,占總票數48%。因此根據球迷投票結果 ,方案2將成為北京國安足球俱樂部新標識。俱樂部結合球迷票選結果,以及相關建議,在方案2的基礎上進行了進一步完善。北京國安俱樂部在官方聲明中表示 ,新的調整結合了篆書字形對稱 、筆畫接近於等寬、筆畫頭部偏圓的特征 ,以其兼顧曆史的底蘊感和現代感的特性 ,增加核心圖形中“北京”二字筆畫之間的連合細節,增加書寫的柔和感 。俱樂部標識整體也增加深綠色的描邊從而提升立體感 。
另據北青-北京頭條記者了解 ,投票過程中 ,國安俱樂部收到了來自球迷的大量寶貴意見,並對這些意見進行了歸納整理及留存 。未來再次升級俱樂部標識時,這些意見和建議將作為重要的考量標準和設計依據 。根據安排,北京國安俱樂部新標識將於2022賽季開始正式使用。
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