Facebook just made it way easier to spend your money on Instagram.
On Tuesday, Facebook, which owns Instagram, announced that it launched Facebook Shops. They're online shops that live directly on Facebook and Instagram. A limited number of shops are now live, with the product rolling out more widely soon.
When you come across a brand or product you like in the app, you can enter the store's "online shop" to browse all of its wares. The stores have customization options so businesses can create the branded look and feel that they want. And if the brand has enabled checkout, you can pay for your item right through Facebook or Instagram.
SEE ALSO:How to clear your Instagram search historyClick-happy consumers will also be able to view product collections and other shopping content in the Instagram Shop portal. Facebook plans to put a new "Shopping" tab in the navigation bar at the bottom of the app.
Facebook is positioning the move as a way to help small businesses that are struggling during the coronavirus pandemic. That may be true, but it also serves as a way to keep businesses and shoppers in the Facebook ecosystem for longer, keeping eyeballs and ad dollars right where Mark Zuckerberg wants them.
Chat integrations also play a big role in the product rollout. From Facebook Shops, customers can message businesses through Messenger, Instagram DMs, or Facebook-owned WhatsApp. The ability to buy stuff directly in a chat is coming soon.
Another announcement concerned live videos, which have been popping off in the coronavirus era. When businesses initiate a livestream, they'll be able to select a shop or product that they can link to within the live video. An icon with a link to the product or shop will stay on the screen throughout the stream.
Shopping online is one of the few joys still afforded to us in coronavirus times. Whether anyone will have any money to actually buy things as this pandemic stretches on is another story.
TopicsFacebookInstagramSocial MediaWhatsApp
(责任编辑：百科)
Researchers create temporary tattoos you can use to control your devices
Nick Viall has his own men's grooming startup, of course
The 17 NBA teams participating in the 'NBA 2K' esports league
Twitter absolutely loses it over Trump's meeting with the RussiansMom discovers security cameras hacked, kids' bedroom livestreamedFiji's men's rugby sevens team has made history by defeating Great Britain and claiming the country'
...[详细]A Trump aide perfectly captured the FBI disaster by texting 2 emoji
It looks like White House was in total chaos following the news that Donald Trump fired FBI Director
...[详细]Seduce people using this ‘slow’ dating app — if you have time
Speed is of the essence in our modern age of fast-swipe online dating. So much so that the process o
...[详细]Banksy claims responsibility for new Brexit mural in England
The mysterious street art master Banksy has stepped forward (in his own shadowy way) as the artist b
...[详细]Tributes flow after death of former Singapore president S.R. Nathan
The Singaporean government has announced that former president, 92-year-old Sellapan Ramanathan (wid
...[详细]Banksy claims responsibility for new Brexit mural in England
The mysterious street art master Banksy has stepped forward (in his own shadowy way) as the artist b
...[详细]Michelle Obama tweets mysterious phone number and the internet needs to know what's up
Michelle Obama is back and she's confusing the heck out of Twitter.On Friday afternoon our former FL
...[详细]Glacier National Park used to have 150 glaciers. There are only 26 left
You might want to move up any plans to visit Glacier National Park in Montana. New data shows that t
...[详细]One thing's for sure: you're never too old to learn.。Massachusetts woman Clare Picciuto turned 100 F
...[详细]Photographer accidentally captures the wrong couple's engagement
Photographer Jacob Peters went to great lengths to shoot a client's proposal. It just turned out tha
...[详细]Singapore gets world's first driverless taxis
James Harden played so bad that Lil B offered to lift the Based God's curse
